Please be prepared for a long blog post! 🙂
That’s right guys, I did it, somehow in the midst of everything (because trust me, there is a great deal happening!) I have been somewhat consistent on here and it’s paying off. The daily visits have increased and I’m now averaging 13k visitors a month so thank you to each and everyone of you who stop by. I’ve not really been myself these last few months and where I might have slumped before, I am now finding it easier to work through my distresses because I have this space to turn to and write freely on. Writing my 4 reasons of why I love blogging comes so much more easier to me than my last entry. Though saying that; I received a lot of positive feedback on that post, particularly as many of the micro influencers I follower and network with also feel the same as I do.
Blogging to some may be a dying platform but for me, it’s now an essential part of my week and is the one way that I can communicate with those around me. I have toyed with the idea of becoming a YouTuber, but I have now come to the realisation that videos really are not for everyone and YouTube is not at all easy, no matter what people may think. As much as I want to film more and know that I will put out videos from time to time, my heart is in writing and creating blog posts that really express my thought patterns and overall personality.
So why blogging and what do I really love about it….
- You can write about whatever you want
It’s the freedom that blogging gives me that I love most about it. When you run your own website, who do you answer to? Of course, you have a responsibility to your readers to write and share content that is interesting, engaging and true to form as far as your personality is concerned. But, overall, what you share is down to you. There is no one editing your work or telling you how to portray yourself. The ‘why’ and the ‘how’ of what you create is your choice and I find that part of it to be quite liberating.
2. It provides that little bit extra in terms of my output
I don’t know about you, but I like having a second place outside of social media to share my creativity. For example, it’s becoming an increasing trend to have content creators only sharing outfit posts on Instagram. That is their only platform and that is the key way they generate income. As much as I respect this and have major props to them for being able to use this platform alone to grow and expand their personal brand. Blogging under my own domain name, gives me that feeling of ownership. By having my own domain site, taking and owning the rights to all my images I feel more in control overall. I also feel that having a site completely dedicated to me and my interests, skills and talents allows people the opportunity to really get to know me, entirely and more vitally at their own pace.
3. It helps me to define my personal/professional brand
It has been expressed for years that blogging is good for defining not only your personal brand but your professional brand too. Blogging is a great way to connect with your customers/readers/audience and helps you to sell and market your product both efficiently and effectively. Having run an online magazine for 8 years, I have seen first hand how important blogging and being consistent in it, is for building not only clout but also for raising awareness of who you are and what you do. As much as I often take social media breaks/detoxes. I am soon back online as I appreciate the reach it gives me to communicate with people in a way that wasn’t available to me only a few decades ago. Of course, the market is over saturated and there are thousands of bloggers writing on fashion, beauty, lifestyle, entertainment goss, etc. The difference however is that we are all different and express ourselves in our own unique way which means that everyone has the opportunity to expand their brand and reach new levels of success internationally.
4. It’s Cathartic
Writing is a form of therapy for me. After I stopped running In-spire LS I hit somewhat of a wall and was unable to read anything, write anything or be creative in anyway. I was so busy holding on to the wrongdoings people had done to me during this period that I was unable to express myself freely. Writing became a struggle and I considered closing my blog altogether and coming off of social media. Having low moods can really affect your output and I was extremely close to throwing in the towel. However, after some soul searching I began to look at blogging in a different way and instead took the pressure off of making it massive or super successful and just simply enjoying the process. Now I’m loving every minute of growing it and watching it thrive.
Do you blog and if you do, why do you keep at it? or are you in the group of people that feel blogging is a dying trend. I would love to know your thoughts on this…
About this outfit….
I honestly love Autumn and really appreciate the type of clothes I can start to wear. This gorgeous dress is an oldie from Primark; 3 years old in fact but I love it! I can’t help it guys, black is still my colour of the season. Let’s face it; it goes with absolutely everything.
I recently collaborated with the shoe brand Larena Fashion and was straight away (after posting an image of it on Instagram) asked how I would style it. The great thing about these boots is just how versatile they’re are. They can be worn with long dresses and short dresses, jeans and flared trousers. The list is actually endless.
However, it’s this statement belt from Missguided which really takes; a simple outfit in theory and turns it into an amazing gown in practise. The fur coat which is a repeat offender on this blog (don’t judge me!) cost me £8 and was purchased from a store in South London and is my go to piece when I’m trying to glam up an outfit.
What do you think of the look overall? think I nailed it????